How Raya’s $8/month matchmaking app switched uniqueness into believe

How Raya’s $8/month matchmaking app switched uniqueness into believe

The swipe is where the similarity ends. Raya try less like Tinder and more like a secret community. You will want a member’s recommendations or lots of buddies inside to join, and you’ve got to utilize with an essay question. It prices a-flat $7.99 for everyone, female and superstars included. Your program your self off with videos slideshow set-to sounds of your preference. Plus it’s for specialist network including matchmaking, with synchronous pages each.

Launched in March 2015, Raya provides purposefully flown according to the radar. No interview. Little information on the creators. Not really a profile on Crunchbase’s business index. Indeed, in belated 2016 they gently obtained video messaging business Chime, brought by very early Facebooker Jared Morgenstern, without individuals noticing. He’d come to be Raya’s basic trader a year earlier in the day. But Chime had been fizzling out after elevating $1.2 million. “I learned that not every person which actually leaves Facebook, their particular next thing converts to silver,” Morgenstern laughs. Thus he sold it to Raya for assets and lead four of his workers to create new encounters when it comes to application.

Now the startup’s COO, Morgenstern has decided to bring TechCrunch the greatest take a look however at Raya, where the pretty, popular and strong fulfill each other.

Temptation via count on

Raya COO Jared Morgenstern

“Raya was a utility for exposing one to people that can transform lifetime. Continua a leggere “How Raya’s $8/month matchmaking app switched uniqueness into believe”